Voice roleplay with an AI customer
Practise voice conversations with an AI customer in situations close to real sales work, including cold calls, meetings, and follow-ups.
AI sales training SaaS for Japanese SMEs and sales teams
Make AI sales roleplay
a weekly habit your team can keep.
Sakuraseisai AI Sales Coach brings together voice roleplay with AI customers, review of what was actually said, and a repeatable path to the next practice action.
- Practise sales conversations repeatedly with an AI customer before the real interaction
- Review the conversation and feedback; Standard and above add detailed feedback on individual statements
- Use conversation records for the next practice session and manager coaching
First 10 minutes free · Browser-based · No installation for normal use
English-language roleplay is currently available in beta.
AI does not replace human managers. It adds a practice partner and conversation records so managers can coach more concretely.
From scenario creation to reviewing practice results, everything runs in the browser.
Common sales-training challenges
Are your salespeople meeting real customers before they have had enough roleplay practice?
New salespeople often begin real customer interactions before they have enough opportunities to practise, learning through mistakes in live situations. Those mistakes can mean lost opportunities, a weaker customer impression, and extra follow-up work for managers.
What teams need is a practice environment where people can rehearse repeatedly before meeting customers and then review specifically what they actually said.
Business owners
We want stronger sales capability, but cannot justify a dedicated trainer or large-scale LMS.Sales managers
We want more roleplay for new and junior salespeople, but do not have time to act as the customer every time.New salespeople
We want a safer way to practise before cold calls and sales meetings.26-second introduction
See the AI sales roleplay flow in a short video
See in 26 seconds how AI-customer roleplay can be used to prepare for real sales conversations, from practice through review.
Get the overall picture quickly before reading the details.
How it works
Start sales practice in four steps
Create a scenario in the browser, continue directly into voice practice, and review the results.
1. Choose a sales situationChoose from cold calls, sales meetings, follow-ups, and customer enquiries.
2. Create a scenarioAI creates a practice scenario based on your product, customer type, and objective.
3. Talk with the AI customerThe user plays the salesperson and AI plays the customer in a voice roleplay.
4. Review the recordReview the record; detailed feedback on individual statements is available on the Standard plan and above. Use the record and feedback for the next practice session or coaching.
Key features
See the main features in the actual product
Create scenarios, practise by voice with AI customers, review transcripts and structured feedback, and check practice history—all in the browser.
Scenario generation by sales situation
Create practice scenarios tailored to your product, customer type, and sales objective.
Review the scenario before practice
Check the customer profile, meeting objective, and conversation context before practising cold calls, meetings, follow-ups, or objection handling.
Transcripts and evaluation reports (Standard and above)
Organise strong statements, improvement points, and missed opportunities, then review the actual words you used.
Manager review
Managers can review permitted practice history, scores, and evaluation results to support human coaching.
2D avatar display (optional)
Display a 2D avatar during voice conversations to create a stronger sense of speaking face-to-face with a customer in training or demonstrations. It uses the same scenario and evaluation flow as standard voice roleplay.
Turn practice into the next action
Speak → review what you said → practise again
Rather than ending with a one-time score, use the AI-customer conversation record to identify improvement points and define the next question or practice theme.
1. Practise a sales conversation with an AI customerRepeat conversations close to real sales situations, including cold calls, meetings, follow-ups, and objection handling.
2. Review what you actually saidReview strong statements, statements that need improvement, and statements linked to missed opportunities alongside the transcript.
3. Decide the next practice actionTurn identified gaps into concrete actions such as the next question to try, preparation before a meeting, or a review with your manager.
Example of detailed feedback on individual statements (Standard and above)
Salesperson: “What challenges are you facing right now?”
→ Strong statement: a question that surfaces the customer’s problem
Salesperson: “It’s simply very inexpensive.”
→ Needs improvement: the customer’s problem has not been confirmed before leading with price
If you practise objection handling
When the customer says, “We do not have the budget right now,” the next practice theme can be to confirm budget timing, priorities, and current challenges rather than immediately moving to a discount.
Live-demo evidence
AI sales roleplay at Venture Café Tokyo
During live demonstrations at Venture Café Tokyo, 41 participants used Sakuraseisai AI Sales Coach and each completed one AI sales-roleplay session. The sessions covered three sales-scenario types—general sales, multi-site needs discovery, and real-estate sales—and automated analysis was generated for 35 of the 41 sessions. Six sessions did not contain enough dialogue for automated analysis.
41 participants
Live-demo participants
One session per participant, for 41 completed AI sales-roleplay sessions in total.
3 types
Sales scenarios covered
General sales · Multi-site needs discovery · Real-estate sales
35 / 41
Automated analysis generated
Six sessions did not contain enough dialogue for analysis.
These figures summarize participant sessions recorded in the development environment used for the live demonstrations. They do not measure training effectiveness or sales-performance improvement.
See the demonstration record (Japanese only)
On-site demonstration
Visitors tried voice roleplay with an AI customer and reviewed the conversation record afterwards.
This section documents Sakuraseisai's demonstration activity and does not imply endorsement, certification, validation, or warranty by Venture Café Tokyo or CIC Tokyo.
Comments from an actual user
User testimonial
Maki Mizuno
After trying Sakuraseisai AI Sales Coach, I felt it was thoughtfully designed not as a simple AI chat tool, but as a platform that supports the full sales-training process. Because AI can automatically generate sales scenarios, I can immediately practise the situations I want to strengthen, such as cold calling, discovery, proposals, and objection handling. I think it can help both individuals who want to keep improving their sales skills and organisations developing their sales teams.
Implementation patterns
Start with the sales challenge you already have.
You do not need to redesign your entire training system. Start with one sales situation where the effect is easy to observe.
New-salesperson onboarding
Practise cold calls, first meetings, and objection handling with an AI customer from the beginning. Build conversation experience in a safe environment before interacting with real customers.Rehearsal before an important sales meeting
Practise expected questions, objections, and price negotiations before an important visit or proposal. Organise the order of your conversation and the questions you need to ask.Manager-led review
Managers can review permitted practice records, scores, and evaluation results and use them for human coaching without acting as the roleplay partner every time.Teams that are a good fit
A good starting point for sales teams that want to:
- Increase the amount of practice before salespeople meet customers
- Reduce the time managers spend acting as roleplay partners and shift toward coaching from recorded evidence
- Give new and junior salespeople a consistent process for practising sales conversations
- Test the effect with a small group and one sales situation first
This is a practical starting point when you want repeatable practice without a large training-management rollout. If you need full assignment or completion management, deep enterprise integrations, or complex competency administration, evaluate enterprise-oriented platforms or tailored training support as well.
Choosing a sales-practice approach
Choose a sales-practice approach that fits your team
The right setup depends on how much practice your team needs, who reviews the results, how the team is managed, and how deeply company-specific information must be incorporated.
A good fit for Sakuraseisai AI Sales Coach
Sakuraseisai AI Sales Coach is designed for individuals and small teams that want to start with one sales situation, practise with an AI customer in the browser, and use the resulting record and feedback for the next practice session and human coaching.
When another option may fit better
A larger training-management platform or tailored support may be more suitable when you need multi-site or multi-department administration, assignment and completion dashboards, competency tracking, CRM/HRIS integration, or deep integration of your own call records and sales method. Check each provider’s security and certification scope when procurement requires independent certification.
Pricing plans
Start small and expand to fit your sales team.
Begin with free AI-customer roleplay, then move to Standard or Premium based on practice frequency and team needs.
Detailed feedback on individual statements is available from Standard. For applicable Premium / Enterprise use, practice results can inform a proposed 30-day practice roadmap. This is a suggested roadmap, not completion tracking or automated progress management. Please review the plan descriptions and application screen before signing up.
Standard / Premium Early Adoption Campaign
The early-adoption campaign price currently shown applies to applications through October 31, 2026. Eligibility, the applicable period, the timing of any switch to standard pricing, and the actual amount charged should be confirmed in the application flow.
Application deadline: October 31, 2026
Campaign conditions and included services may change. Top-ups, custom enterprise quotations, and dedicated hardware are excluded from the campaign.
Free
Start with the free experience
¥0
Recommended if you want to experience AI sales roleplay and overall feedback once before deciding.
- Call allowance: 10 minutes (first use only)
- Scenarios: up to 5
- Overall and communication analysis
- Continue with top-ups after the included allowance is used
Use the one-time 10-minute call allowance to experience AI sales roleplay and overall / communication analysis.
Standard
Recommended for individual use and small teams
Regular price ¥3,960 / user / month
¥1,980 / user / month
Recommended for individual salespeople and small teams that want to practise several times each month.
- Call allowance: 30 minutes / month
- Scenarios: up to 20
- Detailed feedback on individual statements + communication analysis
- Transcript and scoring evidence
- Join an organisation (invitation required)
Includes 30 call minutes per user per month for AI sales roleplay, conversation analysis, and detailed feedback on individual statements.
Premium
Recommended for team rollout and ongoing use
Regular price ¥9,960 / user / month
¥4,980 / user / month
Recommended for sales teams that want more scenarios and permission-based review of practice records.
- Call allowance: 100 minutes / month
- Scenarios: unlimited
- Everything in Standard
- Organisation-based access and permission-controlled review
- 2D avatar display
An advanced plan with unlimited scenarios and permission-based review of permitted practice history, scores, and evaluation results for human coaching, plus 2D avatar display.
Top-ups:After using the monthly allowance, you can add more call time as needed. As a guide, an additional 10 minutes is ¥1,320 and 50 minutes is ¥4,980.
All monthly prices are per user. For team use, each user generally needs a subscription.
Prices and included services may change. Please confirm the official price on the application screen.
Business Plans & PoC
For sales teams, start with one challenge.
Focus on one target—such as discovery for new salespeople, objection handling, or rehearsal before an important meeting—test it with a small group, then review usage and frontline feedback before deciding the next step.
1. Define the challengeNarrow the test to a sales situation such as onboarding, discovery, or objection handling.
2. Run a small pilotLimit the participants and sales situations, and start at a scale that fits naturally into day-to-day work.
3. Review usage and feedbackReview practice records, user feedback, and operational issues, then identify what to improve next.
4. Decide on departmental rolloutUse the PoC findings to consider scope, operating method, and required support.
Business PoC & implementation
We can discuss an implementation approach after organising the target users, sales situations, operating method, KPIs to validate, and information needed for internal approval.Data Security
Learn how we approach data handling for voice data, transcripts, analysis results, access permissions, and other items commonly reviewed during enterprise implementation. For payment and account protection, see Payment & Account Security.Custom configurations for exhibitions and permanent demos
Separate from the standard browser-based SaaS, we are also testing exhibition and permanent-demo configurations using 3D avatars and dedicated hardware. These are not required for Free, Standard, or Premium use and are considered separately according to requirements.
Methodology and research background
Sales capability development grounded in research and practice
We apply insights from sales practice, talent development, and AI career-development research to AI-customer response design, conversation evaluation, and continuous capability development.
Sales-practice expertise
Professionals with practical experience in sales, recruiting, and talent development contribute to the design and improvement of AI-customer responses, objections, information disclosure, and evaluation perspectives.AI and career-development research
International research on AI career coaching, capability development, and human-in-the-loop AI informs product personalisation and growth-support design.Designed to connect with workplace practice
Roleplay is not the endpoint. For applicable Premium / Enterprise use, practice results can be turned into a proposed 30-day practice roadmap that supports the next practice action. This is not completion tracking or automated progress management.Frequently asked questions
Frequently asked questions
What is Sakuraseisai AI Sales Coach?
It is a browser-based sales-training SaaS that combines voice roleplay with AI customers, conversation records, structured feedback, and, for applicable Premium / Enterprise use, proposed practice roadmaps based on results.
Is this evaluation used for HR decisions?
No. The service supports sales practice and reflection. It does not automate hiring, promotion, compensation, or other personnel decisions.
Does this remove the need for human sales managers?
No. AI supports the practice partner and record creation. Human managers remain responsible for final coaching, judgement, and feedback adapted to each company’s context.
What can managers review?
Managers can review permitted members’ practice history, scores, and evaluation results to support human coaching. Available details depend on organisation permissions and sharing settings.
How is this different from ChatGPT or general-purpose AI roleplay?
It integrates sales-specific scenarios such as cold calls, meetings, and objection handling with scenario creation, voice conversations, practice history, transcripts, structured feedback, and permission-based team review.
What sales situations can I practise?
Typical practice situations include cold calls, first meetings, follow-ups, customer enquiries, price negotiations, and objection handling.
What can I do in the free trial?
The Free plan includes a one-time 10-minute call allowance for AI sales roleplay, overall analysis, and communication analysis. Detailed feedback on individual statements is available from Standard.
Does the product provide a 30-day growth tracker?
For applicable Premium / Enterprise use, practice results can inform a proposed 30-day practice roadmap. It is a suggested plan, not completion tracking or automated progress management.
Can I use English-language roleplay?
English-language roleplay is currently available in beta.
Are the monthly prices for the whole team?
No. The monthly prices shown are per user. For team use, each user generally needs a subscription.
What happens if I use all of my monthly call allowance?
You can add call time as needed. As a guide, an additional 10 minutes is ¥1,320 and 50 minutes is ¥4,980.
Do I need to install anything?
No installation is required for normal use. Log in through the browser, allow microphone access, and start voice roleplay.
Can I use it on a smartphone?
It may work in some smartphone browsers, but audio quality and microphone behaviour depend on the device and browser. For a more stable experience, we recommend a PC or headset.
Can I use 2D or 3D avatars?
2D avatar display is available on the Premium plan. 3D avatars and dedicated hardware are considered according to requirements for demos, exhibitions, and custom enterprise discussions.
Start with one real sales situation.
Use a situation that is actually happening in your sales team—such as a cold call, first meeting, or follow-up—and experience voice roleplay with an AI customer.
First 10 minutes free · Browser-based · No installation for normal use