AI sales training SaaS for Japanese SMEs and sales teams

Make AI sales roleplay
a weekly habit your team can keep.

Sakuraseisai AI Sales Coach brings together voice roleplay with AI customers, review of what was actually said, and a repeatable path to the next practice action.

Practise sales conversations repeatedly with an AI customer before the real interaction
Review the conversation and feedback; Standard and above add detailed feedback on individual statements
Use conversation records for the next practice session and manager coaching

Try AI sales roleplay free for 10 minutes See Business Plans & PoC

First 10 minutes free · Browser-based · No installation for normal use

English-language roleplay is currently available in beta.

AI does not replace human managers. It adds a practice partner and conversation records so managers can coach more concretely.

From scenario creation to reviewing practice results, everything runs in the browser.

Comments from an actual user

User testimonial

Maki Mizuno

After trying Sakuraseisai AI Sales Coach, I felt it was thoughtfully designed not as a simple AI chat tool, but as a platform that supports the full sales-training process. Because AI can automatically generate sales scenarios, I can immediately practise the situations I want to strengthen, such as cold calling, discovery, proposals, and objection handling. I think it can help both individuals who want to keep improving their sales skills and organisations developing their sales teams.

Common sales-training challenges

Are your salespeople meeting real customers before they have had enough roleplay practice?

New salespeople often begin real customer interactions before they have enough opportunities to practise, learning through mistakes in live situations. Those mistakes can mean lost opportunities, a weaker customer impression, and extra follow-up work for managers.

What teams need is a practice environment where people can rehearse repeatedly before meeting customers and then review specifically what they actually said.

Business owners

We want stronger sales capability, but cannot justify a dedicated trainer or large-scale LMS.

Sales managers

We want more roleplay for new and junior salespeople, but do not have time to act as the customer every time.

New salespeople

We want a safer way to practise before cold calls and sales meetings.

Practise with an AI customer free for 10 minutes

26-second introduction

See the AI sales roleplay flow in a short video

See in 26 seconds how AI-customer roleplay can be used to prepare for real sales conversations, from practice through review.

Get the overall picture quickly before reading the details.

Try AI sales roleplay free for 10 minutes

Your browser cannot play this video.free trial page for access.

Choosing a sales-practice approach

The right sales-practice setup depends on your team size, management needs, and how much support you want.

AI conversation alone is not the only factor. The right choice also depends on how much practice you need, who reviews the results, how the team is managed, and how deeply company-specific data must be incorporated.

Compare four sales-practice approaches

Seven perspectives for choosing a sales-practice approach
Comparison point	Generic AI / ChatGPT	Human-led sales training and roleplay	Enterprise sales-training platforms	Sakuraseisai AI Sales Coach
Getting started / commercial path	Easy to try. Pricing and usage design depend on the service.	Usually arranged around trainers, sessions and delivery format.	Often begin with requirements, consultation and a tailored proposal.	Public plans are available and teams can start with browser-based practice. Check current application conditions before purchase.
Individuals / small teams	You design the prompts and practice process yourself.	Works well for individual coaching or small-group training.	Usually designed for organisational rollout; small-team options vary by service.	Designed to be considered from individual practice through small-team use.
Sales-practice specialization	You define the sales situation, customer role and evaluation criteria.	The trainer designs the situation and facilitation.	Some platforms incorporate industry, customer and company-specific context.	Practise common sales situations such as prospecting, discovery, proposals and objection handling.
Review and feedback	You design the evaluation criteria and how evidence is recorded.	A trainer observes the conversation and gives contextual feedback.	Capabilities may include AI evaluation, reports and dashboards.	Free provides overall / communication analysis. Standard and above add detailed feedback on individual statements.
Manager / organisation needs	Sharing and record-keeping must be designed by the user.	Managers or trainers usually run the process.	Depending on the service, team progress, skills visibility and training administration may be available.	Managers can review permitted practice history, scores and evaluation results. It is not positioned as a large-scale training-management system.
Company data / integrations	You provide your own documents, rules and prompts.	The trainer learns your company context.	Some services support company manuals, call logs, custom sales methods and implementation support.	Designed to start with general sales-practice scenarios. Deeper company-data integration is a separate consultation and depends on the supported scope.
Human coaching	Human coaching must be added separately.	Human coaching is the core of the experience.	Some platforms combine software with implementation or manager-led operation.	AI supports the practice partner and review record. Human managers remain responsible for final coaching and judgement.

The right option depends on practice volume, team size, management requirements, company-data needs, and the role of human coaching. No option is universally best.

Sakuraseisai AI Sales Coach is intended for individuals and small sales teams

Sakuraseisai AI Sales Coach is intended for individuals and small sales teams that want to start with one real sales situation without first deploying a large training-management system. After practice, eligible plan features help users review what happened and decide what to try next, while managers remain responsible for final coaching.

Other options may fit better

Sakuraseisai is not the right fit for every organisation. If you require centralised multi-department training administration, assignment or completion tracking, competency dashboards, deep CRM / HRIS / SSO integration, extensive company-call-log grounding, highly customised enterprise implementation, or procurement that requires specific third-party certifications, other enterprise platforms or human-led support may be more appropriate. Evaluate each service against your requirements.

Try one sales situation free for 10 minutes

How it works

Start sales practice in four steps

Create a scenario in the browser, continue directly into voice practice, and review the results.

1. Choose a sales situationChoose from cold calls, sales meetings, follow-ups, and customer enquiries.

2. Create a scenarioAI creates a practice scenario based on your product, customer type, and objective.

3. Talk with the AI customerThe user plays the salesperson and AI plays the customer in a voice roleplay.

4. Review the recordReview the conversation and feedback, then use them for the next practice session or coaching.

Key features

See the main features in the actual product

Create scenarios, practise by voice with AI customers, review transcripts and structured feedback, and check practice history—all in the browser.

Voice roleplay with an AI customer

Practise voice conversations with an AI customer in situations close to real sales work, including cold calls, meetings, and follow-ups.

Scenario generation by sales situation

Create practice scenarios tailored to your product, customer type, and sales objective.

Scenario review screen before starting AI customer roleplay

Review the scenario before practice

Check the customer profile, meeting objective, and conversation context before practising cold calls, meetings, follow-ups, or objection handling.

Transcripts and evaluation reports

Organise strong statements, improvement points, and missed opportunities, then review the actual words you used.

Manager review

Managers can review permitted practice history, scores, and evaluation results to support human coaching.

2D avatar display (optional)

Display a 2D avatar during voice conversations to create a stronger sense of speaking face-to-face with a customer in training or demonstrations. It uses the same scenario and evaluation flow as standard voice roleplay.

Turn practice into the next action

Speak → review what you said → practise again

Rather than ending with a one-time score, use the AI-customer conversation record to identify improvement points and define the next question or practice theme.

1. Practise a sales conversation with an AI customerRepeat conversations close to real sales situations, including cold calls, meetings, follow-ups, and objection handling.

2. Review what you actually saidReview strong statements, statements that need improvement, and statements linked to missed opportunities alongside the transcript.

3. Decide the next practice actionTurn identified gaps into concrete actions such as the next question to try, preparation before a meeting, or a review with your manager.

Example of detailed feedback on individual statements (Standard and above)

Salesperson: “What challenges are you facing right now?”
→ Strong statement: a question that surfaces the customer’s problem

Salesperson: “It’s simply very inexpensive.”
→ Needs improvement: the customer’s problem has not been confirmed before leading with price

If you practise objection handling When the customer says, “We do not have the budget right now,” the next practice theme can be to confirm budget timing, priorities, and current challenges rather than immediately moving to a discount.

Try the practice flow free for 10 minutes See AI evaluation dimensions and scoring criteria

Detailed feedback on individual statements screen for Standard and above — On Standard and above, go beyond an overall score: review individual statements and make the next improvement concrete.

Implementation patterns

Start with the sales challenge you already have.

You do not need to redesign your entire training system. Start with one sales situation where the effect is easy to observe.

New-salesperson onboarding

Practise cold calls, first meetings, and objection handling with an AI customer from the beginning. Build conversation experience in a safe environment before interacting with real customers.

Rehearsal before an important sales meeting

Practise expected questions, objections, and price negotiations before an important visit or proposal. Organise the order of your conversation and the questions you need to ask.

Manager-led review

Managers can review permitted practice records, scores, and evaluation results and use them for human coaching without acting as the roleplay partner every time.

Try it with your own sales situation

Teams that are a good fit

A good starting point for sales teams that want to:

Increase the amount of practice before salespeople meet customers
Reduce the time managers spend acting as roleplay partners and shift toward coaching from recorded evidence
Give new and junior salespeople a consistent process for practising sales conversations
Test the effect with a small group and one sales situation first

This is a practical starting point when you want repeatable practice without a large training-management rollout. If you need full assignment or completion management, deep enterprise integrations, or complex competency administration, evaluate enterprise-oriented platforms or tailored training support as well.

Pricing plans

Start small and expand to fit your sales team.

Begin with free AI-customer roleplay, then move to Standard or Premium based on practice frequency and team needs.

Detailed feedback on individual statements is available from Standard. For applicable Premium / Enterprise use, practice results can inform a proposed 30-day practice roadmap. This is a suggested roadmap, not completion tracking or automated progress management. Please review the plan descriptions and application screen before signing up.

Standard / Premium Early Adoption Campaign The early-adoption campaign price currently shown applies to applications through October 31, 2026. Eligibility, the applicable period, the timing of any switch to standard pricing, and the actual amount charged should be confirmed in the application flow.

Application deadline: October 31, 2026

Campaign conditions and included services may change. Top-ups, custom enterprise quotations, and dedicated hardware are excluded from the campaign.

Free

¥0

Recommended if you want to experience AI sales roleplay and overall feedback once before deciding.

Call allowance: 10 minutes (first use only)
Scenarios: up to 5
Overall and communication analysis
Continue with top-ups after the included allowance is used

Start with the free experience

Use the one-time 10-minute call allowance to experience AI sales roleplay and overall / communication analysis.

Standard

Regular price ¥3,960 / user / month

¥1,980 / user / month

Recommended for individual salespeople and small teams that want to practise several times each month.

Call allowance: 30 minutes / month
Scenarios: up to 20
Detailed feedback on individual statements + communication analysis
Transcript and scoring evidence
Join an organisation (invitation required)

Recommended for individual use and small teams

Includes 30 call minutes per user per month for AI sales roleplay, conversation analysis, and detailed feedback on individual statements.

Premium

Regular price ¥9,960 / user / month

¥4,980 / user / month

Recommended for sales teams that want more scenarios and permission-based review of practice records.

Call allowance: 100 minutes / month
Scenarios: unlimited
Everything in Standard
Organisation-based access and permission-controlled review
2D avatar display

Recommended for team rollout and ongoing use

An advanced plan with unlimited scenarios and permission-based review of permitted practice history, scores, and evaluation results for human coaching, plus 2D avatar display.

Top-ups:After using the monthly allowance, you can add more call time as needed. As a guide, an additional 10 minutes is ¥1,320 and 50 minutes is ¥4,980.

All monthly prices are per user. For team use, each user generally needs a subscription.

Prices and included services may change. Please confirm the official price on the application screen.

Try free for 10 minutes See Business Plans & PoC

Business Plans & PoC

For sales teams, start with one challenge.

Focus on one target—such as discovery for new salespeople, objection handling, or rehearsal before an important meeting—test it with a small group, then review usage and frontline feedback before deciding the next step.

1. Define the challengeNarrow the test to a sales situation such as onboarding, discovery, or objection handling.

2. Run a small pilotLimit the participants and sales situations, and start at a scale that fits naturally into day-to-day work.

3. Review usage and feedbackReview practice records, user feedback, and operational issues, then identify what to improve next.

4. Decide on departmental rolloutUse the PoC findings to consider scope, operating method, and required support.

Business PoC & implementation

We can discuss an implementation approach after organising the target users, sales situations, operating method, KPIs to validate, and information needed for internal approval.

See Business Plans & PoC

Data Security

Learn how we approach data handling for voice data, transcripts, analysis results, access permissions, and other items commonly reviewed during enterprise implementation.

See Data Security

Custom configurations for exhibitions and permanent demos

Separate from the standard browser-based SaaS, we are also testing exhibition and permanent-demo configurations using 3D avatars and dedicated hardware. These are not required for Free, Standard, or Premium use and are considered separately according to requirements.

Exhibition & demo record

Hands-on demo at Venture Café Tokyo

At Venture Café Tokyo, visitors experienced voice roleplay with an AI customer and reviewed conversation records afterwards. There was particular interest in the ability to try the product quickly in a browser and to review specific statements after practice.

This is a record of our demo participation and does not imply endorsement or warranty by Venture Café Tokyo or CIC Tokyo.

Participant trying Sakuraseisai AI Sales Coach at Venture Café Tokyo

Sakuraseisai AI Sales Coach demo table and trial QR code

Participant experiencing Sakuraseisai AI Sales Coach roleplay

Methodology and research background

Sales capability development grounded in research and practice

We apply insights from sales practice, talent development, and AI career-development research to AI-customer response design, conversation evaluation, and continuous capability development.

Sales-practice expertise

Professionals with practical experience in sales, recruiting, and talent development contribute to the design and improvement of AI-customer responses, objections, information disclosure, and evaluation perspectives.

AI and career-development research

International research on AI career coaching, capability development, and human-in-the-loop AI informs product personalisation and growth-support design.

Designed to connect with workplace practice

Roleplay is not the endpoint. For applicable Premium / Enterprise use, practice results can be turned into a proposed 30-day practice roadmap that supports the next practice action. This is not completion tracking or automated progress management.

See methodology and research background

Frequently asked questions

What is Sakuraseisai AI Sales Coach?

It is a browser-based sales-training SaaS that combines voice roleplay with AI customers, conversation records, structured feedback, and, for applicable Premium / Enterprise use, proposed practice roadmaps based on results.

Is this evaluation used for HR decisions?

No. The service supports sales practice and reflection. It does not automate hiring, promotion, compensation, or other personnel decisions.

Does this remove the need for human sales managers?

No. AI supports the practice partner and record creation. Human managers remain responsible for final coaching, judgement, and feedback adapted to each company’s context.

What can managers review?

Managers can review permitted members’ practice history, scores, and evaluation results to support human coaching. Available details depend on organisation permissions and sharing settings.

How is this different from ChatGPT or general-purpose AI roleplay?

It integrates sales-specific scenarios such as cold calls, meetings, and objection handling with scenario creation, voice conversations, practice history, transcripts, structured feedback, and permission-based team review.

What sales situations can I practise?

Typical practice situations include cold calls, first meetings, follow-ups, customer enquiries, price negotiations, and objection handling.

What can I do in the free trial?

The Free plan includes a one-time 10-minute call allowance for AI sales roleplay, overall analysis, and communication analysis. Detailed feedback on individual statements is available from Standard.

Does the product provide a 30-day growth tracker?

For applicable Premium / Enterprise use, practice results can inform a proposed 30-day practice roadmap. It is a suggested plan, not completion tracking or automated progress management.

Can I use English-language roleplay?

English-language roleplay is currently available in beta.

Are the monthly prices for the whole team?

No. The monthly prices shown are per user. For team use, each user generally needs a subscription.

What happens if I use all of my monthly call allowance?

You can add call time as needed. As a guide, an additional 10 minutes is ¥1,320 and 50 minutes is ¥4,980.

Do I need to install anything?

No installation is required for normal use. Log in through the browser, allow microphone access, and start voice roleplay.

Can I use it on a smartphone?

It may work in some smartphone browsers, but audio quality and microphone behaviour depend on the device and browser. For a more stable experience, we recommend a PC or headset.

Can I use 2D or 3D avatars?

2D avatar display is available on the Premium plan. 3D avatars and dedicated hardware are considered according to requirements for demos, exhibitions, and custom enterprise discussions.

Start with one real sales situation.

Use a situation that is actually happening in your sales team—such as a cold call, first meeting, or follow-up—and experience voice roleplay with an AI customer.